Archive - Prospecting from the Trenches

#71: How to Handle Any Objection with Brian LaManna(2 Step Framework)

Hi Friends 👋, Really excited about this weeks newsletter, as I have my friend and 5x President’s Club AE, Brian LaManna doing a guest post. He is by…

May 7 •

April 2024

#70: 12 Signals EVERY sales rep should monitor (without a fancy tech stack)

Hi Friends, A couple of weeks ago I laid out the framework for the NEW outbound playbook with a focus on signal-led outbound. Today I want to focus on…

Apr 30 •

#69: The SINGLE most important thing you MUST get right when writing a cold e-mail

Apr 20 •

#68: This Is The NEW Outbound Playbook

+4 steps to execute signal-led outbound properly

Apr 11 •

#67: 3 HUGE mistakes people make in cold e-mail (and how to fix it)

+REAL e-mail examples & re-writes

Apr 5 •

March 2024

#66: 8 ways to use the"P.S." to increase email reply rates

Hi Friends, Some interesting email data coming from Lavender recently. They analyzed 2.69 million emails and found that “personalized” emails were 13x…

Mar 31 •

#65: 5 Common Objections and how to Handling them

+4-Step Objection Handling Framework

Mar 21 •

#64: This is how you make sure your prospects show up to your demo

+ templates you can actually use

Mar 15 •

#63: Name-dropping in your messaging is a CHEAT CODE to get replies (Here's how)

With real-world examples + screenshots

Mar 6 •

February 2024

#62: (UNEDITED VIDEO SERIES) - Engaging Prospects That Replied, But Haven't Booked a Meeting

+ Some Tips for LinkedIn Sales Navigator

Feb 29 •

#61: STOP writing boring sales emails (and boost reply rates)

+ how to tell stories in cold emails with 8 real examples

Feb 21 •

#60: What most people get wrong about inbound leads (and how to fix it)

+real templates I've used

Feb 16 •

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